Fog City Pack Branding

Fog City Pack was founded in 2015 as an organization producing social and educational events for San Francisco’s leather community. As a founding member and the group's Creative Director, I was tasked with coming up with the branding of the organization. In addition to creating the group's logo, I produce all digital and print materials released and ensure that we have a consistent look and feel. 

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When Fog City began hosting events in 2016, I wanted to make sure the style of each poster fit within the group's overall branding while still feeling unique and exciting. I began art directing photoshoots to use in promotion of each party and try to revamp the style of the posters each year.